Chicago Shopping Malls, Chicago Department Stores, Chicago Hotels, Shopping in Chicago

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Exceptional Audience Profile

 
 
An exceptional visitor that is successful, educated, affluent and highly
motivated, with a single-minded purpose -- to shop, stay and spend money
in Chicago.
 
Demographics Gray Line
 
Demographics
Female/Male: 60% / 40%
Average Age: 43
College Grad: 85%
Average HHI: $75,000+
With Children: 42%
 
LifeStyle Gray Line
 
Life Style
Bullet 95% own computers
Bullet 71% conduct research online
Bullet 65% have visited Chicago
Bullet 85% consider shopping a top activity when visiting Chicago
   
 
Average Month Gray Line
 
Average Month
Unique visitors–6 months: 450,000
Page views/month: 5.4 million
Session time length: 6 minutes
Pages per session: 12
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